GlobalSpa
05-Feb-2026
In a world where convenience often comes at the cost of nutrition, authenticity or both, Aayushi Jain, founder and CEO of DryM Foods, is building a counter-narrative—one freeze-dried meal at a time.
At 34, the Founder and CEO of DryM Foods is shaping what a new-age Indian food company can look like: clean, preservative-free, and home-style flavours, yet engineered for modern, mobile lives. What began as a modest 10 kg pilot experiment has today scaled into a one-tonne-per-day operation, serving families across India and overseas who want ease without compromise.
But DryM is not just a food brand. It is the product of a founder whose journey cuts across climate policy, electric mobility, public systems and gender equity—an unusual background that lends surprising depth to how she thinks about something as everyday as what we eat.
From Climate Systems to Kitchen Systems
Aayushi is a chemical engineer by training, but her career has never followed a straight line. Before entering the food space, her work spanned climate finance, carbon project registration, public policy and large-scale partnerships—roles that required a deep understanding of systems, scalability and long-term impact. She is also a Teach for India Fellow and an NYU Young Leader, with a long-standing commitment to equity and future-forward innovation.
It is this systems-thinking mindset that now defines DryM Foods. “Food is not just about taste,” Aayushi has often said. “It’s about supply chains, nutrition, access and trust.”
A New Language of Indian Convenience
DryM Foods was born from a simple but pressing question: Why does convenience food have to be ultra-processed to be accessible? The answer, Aayushi believed, lay in technology—not additives.
Using freeze-drying and smart food preservation, DryM creates ready-to-eat and easy-to-carry foods that retain flavour, texture and nutrition without relying on preservatives or refrigeration. The result is a product line that feels both comforting and contemporary—Indian at heart, global in form.
This philosophy comes alive in DryM’s travel-friendly snack range, designed for a generation that is always moving but emotionally anchored to familiar flavours.
Carrying the Taste of India, Wherever You Go
There is something deeply grounding about a flavour that reminds you of home. DryM taps into this emotional connection with products that feel nostalgic yet modern. Products like Cassata Sticks reimagine the classic layered ice cream dessert into crunchy, freeze-dried bars that travel effortlessly. Dev Ka Mitha Paan takes one of India’s most culturally loaded flavours and strips it down to its essence. For those who like their flavours bold and versatile, Instant Desi Guacamole blends creamy avocado with Indian spice cues.
(Ayushi Jain, founder and CEO, DryM Foods)
What sets DryM apart is not just innovation but intent. Every product reflects Aayushi’s belief that food businesses must think long-term—about health, sustainability and cultural preservation. In many ways, DryM mirrors its founder: technically rigorous, values-driven and ambitious. As India’s start-up ecosystem matures, stories like Aayushi Jain’s signal a shift.
Cover Credits: Pexels
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